About Stratigo
Your strategic & operational partner for sustainable business growth
With extensive experience from elite sports business, we help clubs, leagues and federations unite strategy, implementation and analysis. We have proven expertise in organizational development within complex stakeholder environments. Our strength lies in understanding stakeholders' diverse interests and ambitions – translating insights into rights, sales, partnerships and business-driving communication.
Stratigo is leadership and staff's strategic and operational partner for sustainable business growth – from advisory to measurable results.
Partners
Kaveh Sarvari
Partner & Strategic Consultant
- Expert in organizational development across complex stakeholder landscapes; former board member, club CEO and commercial director with a proven track record spanning club operations, league management, federations and public sector partnerships.
- 18+ years in elite sports business; led national B2C strategy for Sweden's top football leagues and served as commercial director at club level, with a deep understanding of how the unique dynamics of sport shape commercial growth.
- Audience insight and supporter culture; turns supporter and stakeholder intelligence into commercial strategy, rights packaging and partnerships that drive value while staying true to the core values of elite sport.
- Strategic communication and marketing; from brand building and content strategy to customer journeys and revenue-driving activation of partners and rights.
- Academic foundation in Business and Economics (Management), Commercial Law, Management in Sport and Recreation, and Digital Marketing.
Johan Sonesson
Partner & Solutions Consultant
- The bridge between technology and business; analyzes, designs and delivers complex digital solutions and data-driven systems that drive commercial growth for elite sports organizations.
- International background in loyalty programs and CRM; hands-on experience implementing and activating loyalty programs and CRM platforms across markets including Sweden, Poland, Turkey, Greece, Spain and Portugal.
- Extensive experience in elite sports digital infrastructure; technical implementation and operationalization of digital products such as marketing automation and customer data platforms, along with an ever-expanding product portfolio for Allsvenskan and Superettan's 32 clubs.
- Academic foundation in Business Administration with focus on Organization, Marketing and Leadership, as well as Sports Management with focus on strategic planning.
- Naturally shifts between high-level strategic vision and hands-on execution – equally comfortable setting direction as ensuring the details hold up at depth.